Access Hoover's for Appexchange
Description
Project Date: Q1 2006 - Q2 2006
Access Hoover's for Appexchange is an integration product for Salesforce.com. It brings many of the core Hoover's tools, such as Build A List, into the Salesforce.com interface.
This was a fun project to work on, because I was able to utilize the Salesforce.com API to create functional mockups for usability testing. Access Hoover's has long lived in the top 10 of all Salesforce apps.
Role
Led interface design and information architecture; heavily involved in process flow design; collaborated on visual design; collaborated on business and scope analysis; named the product.